Investment Analysis

ROI (Return on Investment)

A metric that measures the profitability of an investment by comparing the gain or loss to its cost, expressed as a percentage.

Also known as: return on investment, rate of return

What You Need to Know

ROI is the most fundamental measure of whether an investment was worth it. The formula is simple: (Gain

  • Cost) / Cost × 100 = ROI%.

Example: You invest $10,000 in stocks and sell for $12,000.

  • ROI = ($12,000 - $10,000) / $10,000 × 100 = 20%

Why It Matters:

  • Positive ROI: You made money (profit)
  • Negative ROI: You lost money
  • 0% ROI: You broke even

Real-World Applications:

  • Solar panels: $20,000 cost, $30,000 in energy savings over 20 years = 50% ROI
  • Education: $50,000 degree, $200,000 lifetime earnings increase = 300% ROI
  • Home renovation: $30,000 kitchen remodel, $20,000 home value increase = -33% ROI (loss)

Limitations: ROI doesn't account for time (10% in 1 year vs. 10 years is vastly different) or risk. Use it as a starting point, not the whole story.

Sources & References

This information is sourced from authoritative government and academic institutions:

  • investor.gov

    https://www.investor.gov/introduction-investing/investing-basics/glossary/return-investment